What percentage of product reviews are fake?

One of the first signs, and the most obvious, is that a useful review will provide specific details about the product or service in question. While 89% of this younger age group claim to have read a fake review in the past 12 months, only 74% of people aged 35 to 54 have seen a fake review in the past year. For example, an actual review is likely to include product model numbers or names of specific staff members.

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